The project:
We’ve been working with Klarna since it launched in Australia (pre Covid, Feb 2020). Klarna is the Swedish FinTech Buy Now Pay Later (BNPL) company that’s truly taken the world by storm with its disruptive award-winning marketing campaigns. The Klarna team engaged Spark Up to create a new, high-quality range of merchandise that complemented the brand’s identity, but garnered attention with a bright pink colour scheme and disruptive design. We’ve produced many items as giveaways for Klarna’s Smoooth Sessions event, Love Bubble Pop and other conferences including virtual gift packs.
Result:
The merch met the campaign objectives and was very well received at the various events in which it has been used. We’re excited to continue working with Klarna – they’re a fun client!
