Karicare Toddler Milk

Spark Up have been the creative and promotional merchandise agency for Nutricia’s infant formula brand Karicare Toddler for over 7 years.   We have created many digital and instore campaign POS for Karicare Toddler, Karicare Goat and the recent launch of Karicare Gold + A2 Protein Toddler Milk.   We recently created digital campaign banners for Countdown […]

Aptamil Toddler Campaigns

Spark Up have been the creative and promotional merchandise agency for Aptamil Toddler for over 8 years.   We have created many digital and instore campaigns for Aptamil Toddler, Aptamil Allerpro, Aptamil Essensis and more recently the launch of Apta Grow, the nutrient dense drink for picky eaters! We’ve created campaigns for Countdown, Chemist Warehouse and […]

EIB Gift Shops

Challenge: The Chinese demand on Infant milk formula in Australia is enormous, with the domestic market suffering with lack of product on shelves in grocery and pharmacy. The challenge for Danone is to try direct the Daigous to a new channel – the Chinese Gift Shops to purchase their IMF. Solution: We helped by translating […]

Anamix

Challenge: Anamix Junior is a metabolics supplement for children with Phenylketonuria (PKU), an inherited condition during which the body has problems breaking down a particular type of protein (amino acid), phenylalanine. Children with this condition need to follow a special low protein diet to avoid feeling sick. The challenge is encouraging children to follow the […]

Philips

Challenge: Philips had recently brought all of its categories back in-house, and were looking to partner with an agency which had the ability to manage its POS inventory requirements. The team at Philips were looking for a partner with the ability to sort, pick, pack and store all their POS inventory across their Domestic appliances, […]